Brian’s Story
Nobody ever knew
Brian Beneduce is best known as the founder of one of the country’s most successful plastic bottle companies and a master salesman. But what his customers, employees, and even his wife didn’t know was that the entire time, he was suffering from crippling anxiety.
This fear was all-consuming, and he navigated every day by keeping a running list of where the nearest medical help was, and burying it all under a mask of easy charm and confidence. In the board room, he was in his element–on the surface. Inside, he was living moment-to-moment at the edge of wild panic.
a journey of strength and healing
It was decades before Brian found out that this all-consuming fear had a name: anxiety. In his case, agoraphobia, which is an extreme form of anxiety. With this knowledge came the freedom to learn how to manage his condition, not just endure it.
helping others
Brian built a business in spite of his fear–but also because of it. He used anxiety to motivate his work in positive ways, and is now on a mission to share the techniques of anxiety management and healing that helped him find success and ultimately happiness.